Project Overview:
Your brand is more than a logo. It's the story people feel when they interact with you. We help bring that story into focus by clarifying your brand's voice, visual style, and marketing positioning. Through discovery, we define your core personality and develop consistent assets like color palettes, typography, and messaging tone. Whether you're a new business or evolving your look, our branding work ensures you're showing up in a way that feels aligned, intenional, and unforgettable across every platform you use.
Objectives:
- To define brand tone, personality, and visual language.
- To create or refine brand assets that communicate value with clarity and confidence.
- To establish a professional identity that works across platforms (websites, email, socials, etc).
Scope of Work:
We approach branding with strategy first and style second. Helping you shape a brand that truly represents you. Our process includes:
- Brand discovery session + competitor landscape.
- Color palette + font system section.
- Style tile or mini brand guide.
- Logo refinement or alignment.
- Tone-of-voice guidance for messaging.
- Brand-in-use mockups (website, social headers, email footers).
A strong visual and verbal identity is the foundation of digital presences. For startups or brands in transition, we help clarify what they stand for and shape that into visuals, messages and design choices that feel authentic and consistent across touchpoints.
